Casio Computer Co., Ltd. announced the release of the latest addition to the BABY-G line of women’s shock-resistant watches, based on the concept of “Tough and Cool.” The BGA-190KT is a collaboration model inspired by a globe-trotting Hello Kitty and will be available in two models. The release date is March 9 2018, and the price is 18,500 yen plus tax.
The base model for the collaboration model is the BGA-190, which is popular among avid travelers for Dual Dial World Time that simultaneously shows the time in two cities. Inspired by a globe-trotting Hello Kitty, the watch is designed to appeal to women who enjoy traveling.
The minute hand is decorated with Hello Kitty’s trademark red ribbon, and the watch band is covered with Hello Kitty-style illustrations arranged like random passport stamps, to set the mood for travel. The back plate and special packaging feature an originally-designed pilot Hello Kitty to commemorate the collaboration. The BGA-190KT is designed to inspire travel, extending to the special packaging that includes a box styled like a suitcase that is essential for every trip.